Sleep Outfitters Grand Opening

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Sleep Outfitters Grand Opening

Grand Opening campaign in Knoxville, TN utilizing flyers, direct mailers, tv commercials, mobile billboards and programmatic banner ads. Taking a unique approach on mattress shopping, this campaign aided in exceeding sale goals in just the first 3 weeks and increased sales for the first 3 months in-market.

- Strategic Brainstorm

- Concepting

- Layout Design